Panel

Wednesday, July 19, 2023

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8:00 AM-9:30 AM


A Journey to Prevent ACEs by Partnering with Social Media Influencers

Addressing Health Disparities for Communities of Color Through Community Integrated and Tailored Media and Health Communication Campaigns

An Equity-Centered Stakeholder Feedback Model Informed by the Return of DNA Results to a Diverse Research Cohort

Communicating Healthcare Successes and Needs to Policymakers and Partners

“Let's Talk" About CDC's Innovative Message Testing and New Materials on Alcohol Use During Pregnancy and Alcohol Screening and Brief Intervention for Healthcare Providers

4:00 PM-5:30 PM


Get Control of Your Media Relations Program

Harnessing the Power of Social Media as a Research Tool for More Impactful Audience Engagement
 
How research and innovative dissemination lead to successful injury prevention campaigns and products

Influencers 101: Best Practices and Practical Approaches

Lessons Learned Communicating with Frontline Healthcare Workers during the COVID-19 Pandemic

Moving Mental Health from Awareness to Action: Addressing our Nation’s Wellbeing Through Behavior Change

Thursday, July 20, 2023

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8:00 AM-9:30 AM


Naming matters: The importance of specific names and labels in health messaging campaigns

Operationalizing Health Equity through CMS’s Framework for Health Equity

Plain Language for Public Health: From Insights to Implementation

Planning Social Media Activations to Inspire Action through Authentic Storytelling

Vaccine Misinformation, Hesitancy, and Reaching Historically Marginalized Groups: Partnering with Social Media Influencers

10:45 AM-12:00 PM


Thursday Plenary Session

4:00 PM-5:30 PM


Effective Communication in a Networked Information Environment

Short Time, Big Need: A Collaborative Approach to Coordinated 988 Communications

Stemming the Tide of Overdose: Lessons in Effective Harm-Reduction Messaging for Young Adults

Strategies that Work: Translating Research to Close the Equity Gap in Neurological Disorders and Stroke among Black Americans

Teen Pregnancy Prevention Approaches in Rural Georgia

The (imperfect, messy, urgent) Work of Centering Equity in Health Communication Research and Practice: Stories from the Field

Friday, July 21, 2023

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8:00 AM-9:30 AM


The Art and Science of Health Equity Communication

The Hear Her™ Campaign - Illuminating and combatting disparities in maternal health through storytelling, partnerships, and meaningful community engagement

The Vaccine Resource Hub - Using technology and content creation to cut through the hubbub and provide equitable access to vaccine information

Tobacco Industry Interference in a 21st Century Media Environment

10:30 AM-12:00 PM


Health Equity in Practice: Applying a Health Equity Lens from Start to Finish in a Health Communication Effort

Using the Language of Comics for Health Literacy, Health Equity, and Public Health Promotion

We Have the Tools to Fight Health Misinformation, and it’s up to us to use Them.

• Trusted Messenger Strategy: Partnering with Mayors to Raise Vaccine Confidence

12:00 PM-1:00 PM


Closing Plenary Session - Breaking News: How to Work with Media to Tell the Story of Public Health